Oats are great. They’re good for the gut, good for the butt, all that. But you know what’s even better than oats? Bunches of them. Lucky for us, that’s exactly what Honey Bunches of Oats has to offer. So we imagined how the world might be a better place if folks didn’t just eat oats, but ate bunches of them.
Don't just eat oats. Eat Bunches of Oats.
Honey Bunches of Oats
Honey Bunches of Oats
Honey Bunches of Oats' honey roasted cereal on a billboard
It’s all the good things about oats.
But in bunches.
Our spots imagine how the little annoyances of life might be made better if people ate Honey Bunches of Oats.
“Crush” (:15)
“Teen” (:15)
“Fitted Sheet” (:15)
“Mom Text” (:15)
“Mute” (:15)
What can’t bunches of oats do?
Well, legal kept us in check, but we dreamt as big as they’d let us dream.
Honey Bunches of Oats' honey roasted cereal on an art-board
Honey Bunches of Oats with strawberries' cereal box as a poster