Agency News

Neil Goodspeed Promoted to Head of Consumer Engagement

Published on November 11th, 2014

Neil Goodspeed has been promoted to the role of Director of Consumer Engagement and a Senior Partner at Carmichael Lynch. In this role, Neil will oversee all media and engagement activities, including media planning and buying.

Since joining Carmichael Lynch in 2004, Neil has helped define industry-leading processes in media partnerships and activations resulting in progressive, defining work that’s producing results for the agency’s clients as well as being recognized nationally – Neil most recently spearheaded the Subaru media campaign that won a 2014 Media Plan of the Year Award from Adweek.  Neil’s work has also been heralded by the Effie Awards, the O’Toole Awards as well as previous year’s Media Plan of the Year honors.

“Neil’s thinking and approach has helped to propel Carmichael Lynch to the forefront of media integrations,” said Carmichael Lynch President and Chief Strategy Officer, Marcus Fischer. “Blending media and creativity has always been central to his strategy, and we’re thrilled to have that kind of thinking as part of the agency’s leadership.”

Neil began his career at Campbell Mithun, then spent time in Chicago at DDB and OMD, before returning to the Twin Cities to work for General Mills.

For more information, view Neil’s bio here, or to request to speak with Neil, please contact Ellie Taylor at ellie.taylor@clynch.com or 612-334-6050.

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