Our Thinking

Baby Boomer Generation

Published on October 25th, 2015

Ah, Millennials, the “Me Me Me” Generation. This week we offer a respite from Millennials and turn our focus to their parents: the original “Me” Generation, Baby Boomers. Not only are most of them still working, they’re still #1 in spending power as well. Learn more about what Boomers are up to (and why they need to stay on your radar) in this week’s FOMO.